Though the site hasn't seemed to change too much on the surface level over the past four months since relaunching, digging a little deeper, you'd find that I've quietly been adding a lot of content to round out examples and fully flush out my capabilities.
- I added a number of motion design examples where I either influenced the look and feel of the campaign on air spot with key art, or places where I took an art director role in concepting and design. Most of these examples have been added to the project sections to give a more 360° look of how the campaign reached out beyond print, digital and social. These can be found HERE, HERE, HERE, HERE, HERE, HERE and HERE. In addition, I created a new section called MOTION DESIGN to showcase standalone pieces that weren't involved in a larger campaign.
- For those of you who enjoy seeing results of the work, I added metrics and measurable research data points on a number of campaigns to show how the work directly impacted the company's performance.
- On my site, I always wanted to show alternate concepts beyond the one that was finally approved, and to that point, I finally took the time to add sketch concepts for a number of campaigns in order to showcase additional (and sometimes a little more fun) thinking.
- Over the past 7 or 8 years, my role at Travel Channel expanded beyond designing things myself, into an art director role. It was only fitting that I start adding pieces that I did not directly design, but directed a designer. Another part of my job is art directing talent photo shoots, so I also included some of the best shots from both studio and production shoots that I directed. You can find that section HERE.
And finally, NEW WORK! First up, I was honored that Raintank brought me back to design a second piece for their company values silkscreen poster series. You can find the entirety of the campaign HERE. Next, I added the 3rd piece of my ongoing Greek God Key Art collaboration with photographer Steve Schofield. This piece is the Minotaur, starring Giovanni Colter. I'm looking forward to starting the 4th one, Medusa! Lastly, in November I designed a fun poster for my brother's annual Christmas concert that I thought I'd share.
This will be likely be my last blog post for the year, so happy holidays and happy new year to everyone. I sincerely appreciate everyone who stopped by my new site this year and I hope you'll stick around to see things evolve around here in 2016!