Bret Michaels hosted an RV makeover show on Travel Channel during the summer of 2013. I concepted and designed ideas for the campaign key art, art directed Bret during our photo shoot, and designed all of the materials for the campaign. The campaign consisted of bus advertising in Los Angeles and New York City, billboards throughout the midwest, a booth at NASCAR 500, his own personal trailer, a large digital buy, and an ad in Hot Rod magazine.
Chris Doyle - Creative Director
Robert Trachtenberg - Photographer
Dean Yamasaki - Finishing
John Gillanders - On Air Creative Director
Robin Sterling - Writer/Producer
Buster - Promo Shooting/Directing/Graphics
Renee Reeser - Concept Sketch Artist